Brand Expansion & Licensing Part 7 - Scalability: A Form of Merger & Acquisition

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Free

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Licensing Executives Society (LES USA & Canada)

Licensing Executives Society (LES USA & Canada)

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What is LES International? The Licensing Executives Society International (LESI) has a clear and distinguishable focus on the business aspects of IP from a global perspective with a broad variety of experts from all fronts and sectors dealing with IP transactions, IP valuation and monetization, innovation protection, IP commercialization, IP management, IP licensing and litigation. LESI is an IP thought leader think tank, a non-profit society being strictly non-political and free to grow through the creation of member societies throughout the world irrespective of politics or the state of technology development. LESI offers world leading events (virtual and life), useful resources and publications for deal-making / education / best practices and customized committees based on a network of leaders in their field.

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Brand Expansion & Licensing Part 7 - Scalability: A Form of Merger & Acquisition

Wednesday, May 6, 2026

Webinar

Intellectual Property

Event Overview

In Part 7 of LES USA-Canada's Brand Expansion & Licensing series based on Expand, Grow, Thrive, this one-hour webinar will explore how companies can build scalable brand growth by expanding strategically through partnerships, licensing, and brand extensions—without overextending their core business. Drawing on the book’s frameworks and real-world case studies, participants will learn how to identify scalable opportunities, structure partnerships that multiply impact, and grow their brand’s reach while protecting long-term brand equity.

Speaker: Pete Canalichio, Founder and Managing Partner, Brandalive